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Two years of business growth in Partnership with Troy – A reflection by the Workwear Gurus

Updated: May 24

As a thriving online retailer specialising in high-quality safety workwear, footwear, and PPE, Workwear Gurus has always been committed to delivering top-notch products and services to our diverse global clientele. Our membership with Troy, one of the UK’s leading organisations in the workwear, safety footwear, and PPE sectors, has significantly bolstered our mission and provided us with massive advantages.

One of the most immediate benefits we’ve experienced is gaining ready-made connections with new, top-tier workwear suppliers. Through Troy, we’ve had the privilege of adding esteemed brands like SnickersPortwest, and Scruffs to our portfolio. This expansion has not only diversified our offerings but also elevated our status in the market, allowing us to cater to a broader range of customer needs with high-quality products.

Our engagement with Troy has also facilitated introductions to key industries, further solidifying our position as industry leaders. For instance, our collaboration with Pulsar has notably enhanced our capability to supply specialized gear to the railway industry. This strategic expansion into niche markets has been instrumental in our growth and in meeting the specific needs of various sectors.

Moreover, our movement into different market areas, including high-quality and world-renowned names like Helly Hansen Workwear, has been a game-changer. This shift has not only broadened our customer base but also underscored our commitment to offering only the finest workwear options. By associating with world-famous brands, we’ve reinforced our promise of unmatched quality and reliability.

Our connection with many experts in areas of specialism, particularly in safety footwear, is another significant advantage. Brands like Rockfall and Buckbootz, known for their exceptional ranges, are now accessible through the Troy network. This access has allowed us to offer an even more comprehensive selection of safety footwear, addressing every possible need and preference of our customers.

Furthermore, the competitive pricing offered through Troy’s large buying network has been a crucial factor in enhancing our market competitiveness. This benefit has enabled us to offer great value to our customers without compromising on quality.

The connections and support provided by Troy’s account management team have been invaluable. They’ve taken the time to understand our business, helping us identify growth areas and strengthen weaker parts of our brand and product portfolio. Their insights and suggestions have been instrumental in our continued development and success.

Lastly, Troy’s support in navigating large or complicated tenders has been remarkable. Their team’s expertise in recommending leading suppliers for niche products has greatly assisted us in establishing fruitful supply relationships, further enhancing our capabilities and market presence.

Our decision to join Troy, recommended by one of our suppliers, has proven to be a pivotal moment in our journey. Several years into our membership, we are immensely grateful for the boost it has given to Workwear Gurus. Our collaboration with Troy has not only facilitated our growth but also solidified our reputation as a provider of high-quality workwear solutions.

Our association with Troy has been a transformative experience, driving our growth and reinforcing our commitment to excellence. We look forward to many more years of fruitful collaboration and mutual growth.



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